TCUK16 Speaker Sarah Richards – “From bit-of-a-scaredy-cat to banning words for the UK government” and “Using evidence and data to have tricky conversations”

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Sarah Richards will be giving a keynote presentation and a workshop at TCUK16: “From bit-of-a-scaredy-cat to banning words for the UK government” and “Using evidence and data to have tricky conversations”.

Sarah Richards
Sarah Richards

Keynote: From bit-of-a-scaredy-cat to banning words for the UK government

Sarah started in a quiet team of editors and ended up banning Whitehall from using their favourite jargon on GOV.UK. Sarah will explain her journey from having to publish whatever lawyers and policy people said to running an agency that will only take on work if the process is agile and user-centred. It’s a tale of tears, sugar, late night pizza, not many kittens and tea*.

* plus how she introduces user-centred content into organisations.

Workshop: Using evidence and data to have tricky conversations

If you have to go through an approval process for your content and you often have a… difference… of opinion with the approver, you might like Sarah’s workshop. Sarah can show you how to have conversations using data and research to back up your arguments. You’ll also learn how to have these conversations without getting into a ‘them vs us’ situation.

About Sarah Richards

Content strategist, digital consultant, and former Head of Content Design for GDS. Sarah has led high-performing, award winning, agile teams, and has a longer and more varied editorial career than she cares to admit.

Sarah started in a quiet team of editors and ended up banning Whitehall from using their favourite jargon on GOV.UK. Sarah will explain her journey from having to publish whatever lawyers and policy people said to running an agency that will only take on work if the process is agile and user-centred.

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