Marilyn Woelk will be giving a presentation at TCUK18 entitled “Branding Yourself As Indispensable”.
The business horizon is constantly changing. It is getting harder for technical communicators to find and keep jobs, and to be recognized for the skills they have. Technical writing is often seen as a commodity and cost center rather than as a business profit center.
There are actions you can take to establish your personal brand in order to obtain or retain a job, or advance in your career.
Marilyn will discuss good and bad personal brands she has encountered as a business owner and will show you how to brand yourself effectively.
Marilyn is also giving a workshop at TCUK18: Mind the Gap: The Client Need vs. the Client Request.
About Marilyn Woelk
Marilyn is the owner and president of Wingz Creative and Technical Group, Inc. She excels in communications consulting, process improvement, and project management for techcomm marketing, training, and documentation projects. Some of Marilyn’s clients have included Xerox Corporation, Johnson & Johnson, Fujifilm USA, and the US Postal Service. Marilyn is a frequent presenter at technical conferences on subjects related to project process, ROI, personal branding, job growth, and contract development. She is an award-winning writer, and was recognized by MindTouch as one of the Top 200 Content Experience Strategists in 2017. Marilyn was the STC Summit Program Chair in 2018.