Communicating the Bristol innovation story

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Bristol is one of six Science Cities in England. The designation is there to attract inward investment, and encourage organic growth, in the technology and science sector. The challenge for Science City Bristol Limited is how to communicate with a disparate audience of business people, investors (both local and international), academics, funders and support organisations. This session will look at the approaches SCB is taking to try and reach these sectors and what success it is having. These include the use of social media, newsletters, networking events, video, websites, conferences and an innovative cluster map of technology-related businesses.

This session is delivered by Alastair Watson.