Alisa Bonsignore will be giving a presentation at TCUK18 entitled “The Value of the Polymath Communicator”.
Technical communicators were once thought to be single-subject experts. Today, we realize that the most successful among us are truly polymaths, bringing together subject matter expertise with our knowledge of multiple media channels, content strategy, user experience, and of course, writing. Yet for all of the skills that we bring to the workplace, we’re often uncertain about how to best communicate our value to management.
In this talk, we’ll identify some of the roadblocks to our success; how personality and temperament can affect others’ perceptions of us; and how to best advocate for our role in our organization.
Alisa Bonsignore runs Clarifying Complex Ideas, a strategic communications consultancy in the San Francisco Bay Area. Her mission is to create clarity and build engagement, delivering the right information at the right time.
Alisa helps companies communicate complicated topics, including medical devices and pharmaceuticals/genomics; network security; healthcare IT; and policy development and sustainability communications surrounding companies’ efforts to improve their supply chains and meet the U.N. Sustainable Development Goals (SDG). She is serving her second term on the STC board of directors.
She speaks about professional development topics to technical communicators, medical writers, content strategists, and other creative professionals.